Perinan online dating
A couple of months ago an article was circulating on about how Chris Mc Kinlay, a 35 year old UCLA Ph. graduate devised an algorithm to hack Ok Cupid by optimally using the data that was already there.Mc Kinlay was not satisfied with the compatible match making algorithms the dating sites were using as it did not help him find his Mrs.
The real hero behind the success stories of online love is the big data analytics technology and infrastructure that help people find their perfect life partner based on their stated preferences and behavioural matching.
Perfect with similar tastes who could become his soul mate.
He devised a match making algorithm that suggested 20,000 compatible women with his tastes and preferences.
Some of the dating websites are making efforts to generate online dating data for big data analytics by analyzing the behavior of users on the dating website based on the kind of profiles they visit.
Few other dating sites employ collaborative filtering (preferences and tastes of several users are grouped into sets of similar users) to recommend dates based on their preferences and tastes.